NEXT NASHVILLE DIG: Thursday, July 15 (Photoshop 101)
WERKSHOP INSTITUTE PRESENTS
THE JULY NASHVILLE DIG:
Photoshop 101
Thursday, July 15
8:30 a.m. to 10 a.m.
Register for FREE at http://nashvillejulydig.eventbrite.com
Where? First Tennessee Corporate Offices
2525 West End Avenue, Suite 300, Nashville, TN 37203
Parking will be validated. Light breakfast will be served.
—————————————————
This DIG will be an introduction to Photoshop – what it is, what it’s used for
and what it’s basic functions are. The topics covered will be:
What is Photoshop?
Who should use it and why?
Capabilities
Best Practices
We will also show demonstrations of the following:
THE TOOLS/PALETTES
- Introduction to the tool bar (brief descriptions of different tools)
- Introduction to palettes (brief descriptions of major palettes)
DEMO (LEVEL 1)
- Opening a file in Photoshop (compatible file types)
- Resizing the image
- Cropping the image
- Using filters
- Saving a document for print (save vs. save as)
DEMO (LEVEL 2)
- Opening a file in Photoshop (compatible file types)
- Adjusting the colors in the image/balance
- Using retouching tools
- Adding & editing type (including a brief introduction to layers)
- Settings (color mode, resolution, web vs. print)
- Saving a document for web
**Everyone is welcome to bring their computers. However, it is not necessary, and computers will not be provided. If you do wish to bring your computer, you can download a trial version of Photoshop CS5 here.
NEXT BOWLING GREEN DIG: **Date & Topic Change** Thursday, July 29 (Photoshop 101)
WERKSHOP INSTITUTE PRESENTS
THE JULY BOWLING GREEN DIG:
**Topic Change** Photoshop 101
(The Consumer Behavior DIG has been moved to Tuesday, August 31.)
**Date Change** Thursday, July 29
(Orignial date was Tuesday, July 27)
8:30 a.m. to 10 a.m.
Sponsored by Citizens First & Bowling Green Area Chamber of Commerce
Register for FREE at http://bgjulydig.eventbrite.com.
Where? Bowling Green Area Chamber of Commerce
710 College Street
Light breakfast will be served. Compliments of Citizens First.
—————————————————
This DIG will be an introduction to Photoshop – what it is, what it’s used for
and what it’s basic functions are. The topics covered will be:
What is Photoshop?
Who should use it and why?
Capabilities
Best Practices
We will also show demonstrations of the following:
THE TOOLS/PALETTES
- Introduction to the tool bar (brief descriptions of different tools)
- Introduction to palettes (brief descriptions of major palettes)
DEMO (LEVEL 1)
- Opening a file in Photoshop (compatible file types)
- Resizing the image
- Cropping the image
- Using filters
- Saving a document for print (save vs. save as)
DEMO (LEVEL 2)
- Opening a file in Photoshop (compatible file types)
- Adjusting the colors in the image/balance
- Using retouching tools
- Adding & editing type (including a brief introduction to layers)
- Settings (color mode, resolution, web vs. print)
- Saving a document for web
**Everyone is welcome to bring their computers. However, it is not necessary, and computers will not be provided. If you do wish to bring your computer, you can download a trial version of Photoshop CS5 here.
NEXT NASHVILLE DIG: Thursday, June 17 (PR 101)
WERKSHOP INSTITUTE PRESENTS
THE JUNE NASHVILLE DIG:
PR 101
Special Guest Speaker:
David Green
Principal, David Green Communications
Thursday, June 17
8:30 a.m. to 10 a.m.
Register for FREE at http://nashvillejunedig.eventbrite.com
Where? First Tennessee Corporate Offices
2525 West End Avenue, Suite 300, Nashville, TN 37203
Parking will be validated. Light breakfast will be served.
NEXT BOWLING GREEN DIG: Tuesday, June 29 (Designing a Website to Integrate with Social Media)
WERKSHOP INSTITUTE PRESENTS
THE JUNE BOWLING GREEN DIG:
Designing A Website to Integrate with Social Media
Special Guest Speaker:
Rob Blackford
Owner, Design(615)
Tuesday, June 29
8:30 a.m. to 10 a.m.
Sponsored by Citizens First & Bowling Green Area Chamber of Commerce
Register for FREE at http://bgjunedig.eventbrite.com.
Where? Bowling Green Area Chamber of Commerce
710 College Street
Light breakfast will be served. Compliments of Citizens First.
NEXT NASHVILLE DIG: Thursday, May 20 (Social Media Refresh)
WERKSHOP INSTITUTE PRESENTS
THE MAY NASHVILLE DIG:
Social Media Refresh
Guest Speaker:
Holly Grenvicz
Chief Strategist, Werkshop Marketing
Thursday, May 20
8:30 a.m. to 10 a.m.
Register for FREE at http://nashvillemaydig.eventbrite.com
Where? First Tennessee Corporate Offices
2525 West End Avenue, Suite 300, Nashville, TN 37203
Parking will be validated. Light breakfast will be served.
NEXT BOWLING GREEN DIG: Thursday, May 27 (PR 101)
WERKSHOP INSTITUTE PRESENTS
THE MAY BOWLING GREEN DIG:
PR 101
Special Guest Speaker:
Dave Green
Owner, David Green Communications
Thursday, May 27
8:30 a.m. to 10 a.m.
Sponsored by Citizens First & Bowling Green Area Chamber of Commerce
Register for FREE at http://bgmaydig.eventbrite.com.
Where? Bowling Green Area Chamber of Commerce
710 College Street
Light breakfast will be served. Compliments of Citizens First.
March BG DIG: Marketing Planning 101
Oh, how I love to DIG in! Today’s content was about meat and potatoes. Obviously, not literally, about meat and potatoes, but when you live and breathe marketing planning for a living, teaching Marketing Planning 101 is my version of soul food. I shared the basic principles of marketing strategy and walked through the steps – one at a time. The group reviewed a sample marketing plan and chuckled together as they saw common pitfalls and road bumps and identified with them!
The takeaway? Marketing strategy doesn’t have to be complicated. As a matter of fact, the simplest strategies can be the most effective. If you do your homework, and plan tactics that fit your brand, you’re on your way to meeting you goals, and a big sense of satisfaction.
While I’ve given this presentation a few times, it has been given a few updates and a face-lift. Look below to review. And, use it as a resource for your own planning, and of course, call on us if you need a hand.
NEXT NASHVILLE DIG: Wednesday, April 14 (Athletes as a Business)
WERKSHOP INSTITUTE PRESENTS
THE APRIL NASHVILLE DIG:
Athletes as a Business
Special Guest:
Rob Bironas
Wednesday, April 14
8:30 a.m. to 10 a.m.
Register for FREE at http://nashvilleaprildig.eventbrite.com
Where? Junior Achievement Office
120 Powell Place, Nashville, TN 37204
Light breakfast will be served.
NEXT BOWLING GREEN DIG: Thursday, April 15 (Social Media Puzzle)
WERKSHOP INSTITUTE PRESENTS
THE APRIL BOWLING GREEN DIG:
Social Media Puzzle
Special Guest Speaker:
Holly Grenvicz
Chief Strategist, Werkshop Marketing
Thursday, April 15
8:30 a.m. to 10 a.m.
Sponsored by Citizens First & Bowling Green Area Chamber of Commerce
Register for FREE at http://bgaprildig.eventbrite.com.
Where? Bowling Green Area Chamber of Commerce
710 College Street
Light breakfast will be served. Compliments of Citizens First.
NEXT NASHVILLE DIG: Thursday, March 18 (Designing a Website to Integrate with Social Media)
WERKSHOP INSTITUTE PRESENTS
THE MARCH NASHVILLE DIG:
Designing a Website to Integrate with Social Media
Special Guest Speaker:
Rob Blackford
Thursday, March 18
8:30 a.m. to 10 a.m.
Register for FREE at http://werkshopmarchdig.eventbrite.com
Where? First Tennessee Corporate Offices
2525 West End Avenue, 3rd Floor (the PF Changs building).
Parking will be validated. Light breakfast will be served.
